Hammer Time – Post Ride Nutrition

Question: What is the single most important step you can take following your cycling or cross country skiing workout?

Answer: Get a high-quality post-workout nutritional product into your body to start the recovery process. Nutritional experts advise getting this done within 20 minutes after your workout. We are proud to be an authorized Hammer Nutrition dealer and have Hammer Recoverite in stock now. 

Recoverite Info:

  • Restores muscle glycogen
  • Rebuilds muscle tissue
  • Reduces muscle cramping
  • Reduces soreness & fatigue

BENEFITS:

Highly effective and utterly delicious, Recoverite provides exactly what your body needs to reap the most from your activity—a 3:1 ratio of complex carbohydrates to premium whey protein isolate, three grams of L-glutamine, key recovery benefiting auxiliary nutrients, and a full spectrum of electrolytes.

Application
Use immediately following workouts and races to optimize recovery – glycogen replacement, electrolyte replacement, and muscle tissue repair. Recoverite can also be used as a Meal Replacement Product (MRP). 

Single Servings ($4.49); 16 Serving Tub ($34.99); and 32 Serving Tub ($59.99).  

Recoverite also comes in a vegan/gluten-free formulation! 

***Not sure what flavor to get? Ask for a free single serving sample to try before you buy.

Fatboy • by Specialized

The Ultimate Year Around Bike. If you were only going to get one bike this is it! A Fat tire bike can handle all terrain: Snow, Sand, Dirt, Gravel and Pavement. Specialized Fatboys and Reid Ares fat tire bikes in stock now. Prices starting at $959.99

Test ride one today! 

Fat Tire Racks, Barmits and Winter Cycling Shoes

15% off

with purchase of a Fat Tire bike.

Expires January 31, 2019

As we see it, fun is a right, and no matter where or when you’re riding, it should always be at the heart of each pedal stroke. So whether you’re on single track, sand, or snow, the Fatboy will deliver a good time.
If having fun for the sake of having fun sounds appealing to you, “going fat” will change the way you ride forever. The security and control that the wheel system, found on our Fatboy SE, provides is unparalleled. You get dramatically more traction, grip, and floatation than with traditional mountain tires, all without sacrificing much to climbing efficiency.
  • The frame features an M5 alloy construction that provides the ideal blend of efficiency and durability, while the geometry creates a roomy top tube and short chain stays for easy climbing and confident descending.
  • Our alloy fork with air-formed legs is lightweight and pairs up perfectly with the fat wheel system to soak up trail chatter and bumps.
  • The Shimano 10-speed group set features a wide gear range that delivers climbing and descending efficiency in spades. On top of this, the one-by setup is notorious for being next to impossible to drop a chain with, plus it provides a significant weight savings in comparison to a standard two-by setup.
Going fat isn’t just a fun way to ride—it’s a ride revolution. The security and control that the wheel system found on our Fatboy provides is unparalleled. You get dramatically more traction, grip, and floatation than with traditional mountain tires, all without sacrificing much to climbing efficiency.
  • The frame features an M5 alloy construction that provides the ideal blend of efficiency and durability, while the geometry creates a roomy top tube and short chain stays for easy climbing and confident descending.
  • A FACT carbon fiber fork provides tons of compliance and absorbs chatter, while simultaneously keeping the overall weight of the bike down.
  • The SRAM NX one-by group set keeps things simple, and is ready to take on the trail for the long haul.
Every now and again, we’re all faced with going on a diet, and the same is true for our Fatboy. With the Fatboy Comp Carbon, we’ve elevated the fat bike platform to a higher level of performance, strength, and efficiency.
  • An immaculate FACT carbon fiber construction ensures that the frame is lightweight and plenty stiff in all the right places. Internal cable routing is also incorporated, ensuring that slush, sand, snow, or dirt will have no bearing on performance out on the trail.
  • A FACT carbon fiber fork provides tons of compliance and absorbs chatter, while simultaneously keeping the overall weight of the bike down.
  • SRAM’s 12-speed GX Eagle drivetrain, with a Race Face Next R crank, features an ultra-wide gear range that delivers climbing and descending efficiency in spades. On top of this, the one-by setup is notorious for being next to impossible to drop a chain with, plus it provides a significant weight savings in comparison to a standard two-by setup.
The Area’s Only Specialized Dealer • When you think of VéloCity • Think Specialized!

Trivia League – Thursdays

Starting Date: 1-17-2019

7:30pm-8:30pm on Thursday nights

League fashion – 2 to 6 player teams

Last 13 weeks – starts January 17. 2019, ends April 11, 2019

Prizes from local vendors each Thursday
This week’s winner receives a gift certificate to Artisan 179!

Be sure to check out this Week’s Sponsor – Artisan 179

Grand Prize

for the best teams at the end of the 13 weeks.

A little about Stump Trivia

Stump! Trivia, a division of NTN Buzztime, Inc. (Amex: NTN – News) is the best Bar & Pub Trivia Game Nationwide. More than 1,000,000 people have played this fastest growing trivia game nationwide, in their favorite local bar or pub. Are you factoid maniac? Then our Stump! Trivia nights are perfect for you!!!

GORE – C3 GORE – WINDSTOPPER

GORE® C3 GORE® WINDSTOPPER® PHANTOM Zip-Off Jacket

This highly versatile jacket is great for Cross Country Skiing, Cycling, and Hiking. Very breathable, water resistant and windproof. On those warmer days zip off sleeves to turn into a functional vest.  Mens and Womens  versions in stock now!  Gore’s number one selling jacket

ProductDetails

This versatile windproof jacket can be used in a huge range of conditions, making it one of our most popular items. Utlize the removable sleeves to adapt to the current weather conditions, knowing you’ve got options when the temperature drops.

  • Detachable raglan sleeves
  • Reflective tape
  • Fabric with versatile, medium thermal protection
  • GORE® WINDSTOPPER® Product: totally windproof, extremely breathable and water repellent
  • Napoleon pocket with cable outlet
  • Reflective print
  • 3-compartment back pockets
  • Attached GORE® WINDSTOPPER® pocket on back for splash protection
  • Stretch inserts for optimum freedom of movement
  • Additional short sleeves
_____________________________________
MaterialInformations
  • SHELL OUTSIDE: 100% POLYESTER
  • GORE®WINDSTOPPER®MEMBRANE
  • SHELL INSIDE: 100% POLYESTER
  • STRETCH FABRIC: 85% POLYAMIDE
  • 15% ELASTANE

Machine wash warm.

Do not bleach.

Do not tumble dry.

Dry or steam iron low.
_____________________________________
PRODUCT TECHNOLOGY ENGINEERED FOR:
 ROAD CYCLING
 MOUNTAIN BIKING
ALSO IDEAL FOR
 RUNNING
 TRAIL RUNNING
 XC SKI
WEATHER
 Cool 41° – 59°F
 Wind
 Clouds
ATTRIBUTES
 Reflective logo
 BACKPACK USAGE
 WATER RESISTANT
 WINDPROOF
 EXTREMELY BREATHABLE
_____________________________________
PRODUCT PERFORMANCE
• WATERPROOFNESS:durably waterproof
• WINDPROOFNESS: windproof
• BREATHABILITY: extremely breathable

_____________________________________

    

FROM OUR LAB TO YOUR LAB

We strive to push the boundaries of fabric technology, through a never-ending process of improvement.

You can see our commitment to this process in the engineering of our prototypes, right through to thoughtful details in the end product. Once we have developed a product as far as it will go, we just keep on going.

People are at the core of this evolution. Every GORE® product is the result of integral partnerships.

We collaborate with professional athletes to research, to develop and to test function-first apparel that sets new standards in comfort and protection.

We innovate so that you can experiment more. So that you can take on the elements, push your performance, and challenge your limits.

Together, we embrace our shared commitment to continuously improve,

TOGETHER WE #ALWAYSEVOLVE

ANGi Helmet • 10% OFF

ANGi Helmet

THIS HELMET CALLS FOR HELP

Come in for a demo on how this amazing accident notification system works.

All customers who come in for demo will receive

10% off a new Angi helmet

In stock now!

Protection Before
ANGi is a ride tracker. ANGi lets your emergency contacts know you’re heading out for a ride and, if you choose, to follow your ride in real time.
Protection During
ANGi is a crash detector. Wearing an ANGi-equipped helmet is like having a friend there making sure you’re okay.
Protection After
ANGi is a safety beacon. If you’re hurt, ANGi alerts your emergency contacts that you’ve crashed and sends them your location.

THIS IS ANGI…

ANGi is a patented, helmet-mounted sensor that measures the forces transmitted to your helmet during a crash, as well as the harmful rotational forces that occur during crashes when your helmet doesn’t actually impact the ground.
…And This is How it Works
It’s simple. Just pair ANGi with a smartphone equipped with our Ride Premium app. If ANGi detects a crash during a ride, it sends a countdown alert to your phone. If you’re hurt and unable to stop the countdown, the app transmits a text alert and your most recently uploaded GPS coordinates to your emergency contacts.
Get on the Ride
The Specialized Ride app makes finding rides and getting connected to your cycling community quick and easy. It even records your ride and performance data, syncs seamlessly with popular apps like STRAVA, and powers ANGi’s ability to connect you to help.

 

It’s available for both iPhone (iOS 10 or later) and Android (7 and later). You get a free 1-year subscription to the Ride Premium app with the purchase of any ANGi-equipped Specialized helmet or ANGi aftermarket sensor.

 

Come in for All the details!

Test it out and receive 10% OFF!

Hurry Limited Time!

The Area’s Only Specialized Dealer • When you think of VéloCity • Think Specialized!

New Fall Gear

It’s that time of year and fall is upon us again!

Prepare for the most scenic riding season of the year in fashion at VéloCity.

New Fall/Winter arrivals from Gore Bike Wear, Specialized, Pearl Izumi including gloves, arm and leg warmers, tights, jackets, Merino Wool Socks, Skull caps, Shoe and Toe Covers, long sleeve jerseys, Convertible jackets, and much more!


As daylight hours decrease we have a full selection of lights from:

Planet Bike, Cygolite, Niterider & Specialized.

80 % of accidents happen during the day – Powerful Lightning-Like flashes highlights your presence in broad daylight.

 

Specialized CruX Sport

2018 Specialized CruX Sport in Gloss Red Tint/Metallic White Silver/Flo Red – 56cm

On Sale at VéloCity today!

‘Cross is notorious for being hard on equipment. Mud, rain, snow, crashes—they all take their toll. That’s why with the CruX Sport, we took our FACT 11r carbon frameset and spec’d it with Shimano’s reliable, yet affordable, 105 groupset. This way, when parts do wear out, you won’t have to take out a loan to pay for them.

We have a this bike in the color above at the store on sale – MSRP: $2800.00  Sale: $2519.00

Come check it out today!

Read more from Specialized

 

Stumpjumper EVO

Introducing 2019 Stumpjumper EVO!

“The most versatile trail bike we’ve ever made”

Heavier steering

Exceptional front-end traction

With its M5 alloy frame, 29 Trail EVO geometry, and 140mm of travel, the Stumpjumper EVO Alloy has been purpose-built to shred the most gravity-defying trails.

FOX 36 Rhythm fork handles suspension duties up front, with stiff stanchions and plenty of adjustability.

SRAM Code R brakes, with their four-piston calipers, bring some of the best stopping power out there

——————————————————

Come into Vélocity to check it out today!

View more from Specialized

 

Turbo Como

IT’S YOU, ONLY FASTER

INTRODUCING THE TURBO COMO

Sure, going fast is fun, but being comfortable and looking stylish are equally important attributes. If only all of this were possible on a bike, let alone one bike. Lucky for you, the Turbo Como is the first of its kind—a fully integrated e-bike that has the style and range to get you where you need to go quickly, comfortably, and with class.

 

It’s You, Only Faster

The Turbo Como has one goal and one goal only—to inspire you to get out, get moving, and to have some fun along the way. It achieves this with its powerful Specialized e-bike technology that makes your ride faster and more efficient, so no matter where you’re headed, you’re guaranteed to have a wide smile on your face.

Power

With a totally redesigned and integrated motor, the Turbo Como surges far ahead of the competition. First off, the proprietary Rx Street Tune takes the power of a belt-driven motor that’s smooth, silent, and free of annoying vibrations, and makes it optimized for riding in an urban environment—so the harder you push on the pedals, the more power the motor puts out. This means that when you start from a standstill, even on the steepest of pitches, you’ll take off safe and easy.

 

VÉLOCITY CYCLING

  • 203 W. Wisconsin Ave
  • Pewaukee, WI 53072
  • Phone (262) 695-RIDE(7433)

Store Hours

Contact Us

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